RI-06-CS-The Centurion.pdf

RI-06-CS-The Centurion.pdf - page 1/4 - The Centurion

The Centurion

RI-06-CS-The Centurion.pdf - page 2/4 - This case study report provides an overv…

This case study report provides an overview of The Centurion, a community pub in Vicars Cross, Chester, and describes the factors that are perceived to underpin its success. The findings are drawn from research commissioned by Power to Change and carried out by NatCen Social Research and WPI Economics. More information about the study and additional research reports can be found on the Power to Change website.

RI-06-CS-The Centurion.pdf - page 3/4 - Keeping costs low has been important to …

Keeping costs low has been important to the financial success of The Centurion. This has been achieved through purchasing products on the open market and negotiating with suppliers to reduce overheads.

RI-06-CS-The Centurion.pdf - page 4/4 - Support of the local community Community…

Support of the local community Community support has been crucial to successfully opening and running the pub. There was widespread interest from the community in contributing to efforts to save the pub. This is demonstrated by the community raising �21,000 in donations to cover the set-up costs. Community members also volunteered their skills and time over an intense week of cleaning, repairs and reorganising The Centurion to get it ready for re-opening. Local enthusiasm and interest in the pub remains and The Centurion continues to draw on the skills and time of customers/volunteers who are committed to the success of the pub. However, the business has expressed that a challenge it continues to face is competition with other similar providers, and sustaining the unique appeal of The Centurion is therefore considered important.